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The trade mark of Lenovo renounces the brand of Motorola

20:35, 24-01-2016

A company Lenovo Group Limited plans to give up the brand of Motorola on smartphones. A bit history: in 2012 a corporation Google purchased of Motorola. And Lenovo resold at the beginning of 2014th Motorola. The sum of transaction made $2,91 milliards.

The trade mark of Motorola will disappear from smartphones of Lenovo, but not fully. Made decision logotype as a letter of "M" to save, and to shorten the name to Moto by Lenovo and register a trade mark. Under such brand plan to produce smartphones of top-level, and to offer the budgetary vehicles of Lenovo under the brand of Vibe.

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